Google Trends

Google Trends helps you to analyze the popularity of search queries in IconGoogle Search and IconYouTube.

Hint: The better option for finding ideas is IconGoogle Search. Google Trends shows you currently trending topics. Still, it might give you inspiration, especially if you occasionally check it and discover recurring topics.
  • Go to https://trends.google.com/trends/trendingsearches/ and see what people are currently searching. You can filter by countries and categories:
    Trending topics in the United States for the category
    Trending topics in the United States for the category Sci/Tech: Offer a newsletter space exploration, …?

Usage 2: Check If Your Target Market is Growing or Dying

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Hint: Google Trends is not limited to the Google Search. It can be used for IconYouTube too. A lot of people use YouTube to find help with their problems (e.g., in the form of tutorials). Simply switch the filter to YouTube Search:
Switch the filter from
Switch the filter from Web Search to YouTube Search.

Usage 3: Check Regions

It often makes sense to start targeting regions with a high interest in your product or service. Google Trends can show you the countries, sub-regions, or cities with the highest search volume for the given search terms:

Google Trends can show the countries with the highest search volume for the search terms.
Google Trends can show the countries with the highest search volume for the search terms.
You can also select a country and set the filter in the top right to
You can also select a country and set the filter in the top right to City to see the top cities.

What’s Next?

Checkout 🔍Check What People Do Search to read about similar methods for idea finding.

Last updated: June 10, 2024·Published in Business Ideas